Art nouveau style
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Art nouveau /art nuvo/ (French for "new art") is a style in art,
architecture and design that peaked in popularity at the beginning
of the 20th century. Other, more localized terms for the cluster of
self-consciously radical, somewhat mannered reformist chic that
formed a prelude to 20th-century modernism, included "Jugendstil" in
Germany and the Netherlands, named for the snappy avant-garde
periodical Jugend ('Youth') or "Sezessionsstil" ('Secessionism') in
Vienna, where forward-looking artists and designers seceded from the
mainstream salon exhibitions, to exhibit on their own in more
congenial surroundings.
In Russia, the movement revolved around the art magazine World of
Art, which spawned the revolutionary Ballets Russes. In Italy,
"Stile Liberty" was named for the London shop, Liberty & Co, which
distributed modern design emanating from the Arts and Crafts
movement, a sign both of the Art Nouveau's commercial aspect and the
"imported" character that it always retained in Italy. |
In Catalonia, the movement was centered in Barcelona and was known
as "modernisme", with Antoni Gaudí as the most noteworthy
practitioner. Art Nouveau was also a force in Eastern Europe, with
the influence of Alfonso Mucha in Moravia (part of the modern Czech
Republic) and Latvian Romanticism (Riga, the capital of Latvia, is
home to over 800 Art Nouveau buildings).
Though Art Nouveau climaxed in the years 1892 to 1902, the first
stirrings of an Art Nouveau can be recognized in the 1880s, in a
handful of progressive designs influenced by the Arts and Crafts
movement, such as the architect-designer Arthur Mackmurdo's
often-illustrated bookcover design for his essay on the city
churches of Sir Christopher Wren, published in 1883. Some
free-flowing wrought iron from the 1880s could also be adduced, or
some flat floral textile designs, most of which owed some impetus to
vegetal-derived patterns of High Victorian design.
The name "Art Nouveau" derived from the name of a shop in Paris,
Maison de l'Art Nouveau, at the time run by Samuel Bing, that
showcased objects that followed this approach to design.
A high point in the evolution of Art Nouveau was the Universal
Exposition of 1900 in Paris, in which the "modern style" triumphed
in every medium. It probably reached its apogee, however, at the
1902 Turin Exposition in Italy, where designers exhibited from
almost every European country where Art Nouveau flourished.
Ironically, Art Nouveau made use of many technological innovations
of the late 19th century, especially the broad use of exposed iron
and large, irregularly-shaped pieces of glass in architecture, but
by the start of the First World War the highly stylized nature of
Art Nouveau design — which itself was expensive to produce — began
to be dropped in favor of more streamlined, simply rectilinear
modernism that was cheaper and thought to be more faithful to the
rough, plain industrial aesthetic.
The entrances to the Paris Metro designed by Hector Guimard in 1899
and 1900 are notable and famous examples of Art Nouveau.
Dynamic, undulating and flowing, curved "whiplash" lines of
syncopated rhythm characterize much of Art Nouveau. Another feature
is usage of hyperbolas and parabolas. Conventional moldings seem to
spring to life and "grow" into plant-derived forms.
As an art movement it has affinities with the Pre-Raphaelites and
the Symbolism (arts) movement, and artists like Aubrey Beardsley,
Alfons Mucha, Edward Burne-Jones, Gustav Klimt, and Jan Toorop could
be classed in more than one of these styles. Unlike Symbolist
painting, however, Art Nouveau has a distinctive visual look; and
unlike the backwards-looking Pre-Raphaelites, Art Nouveau artists
quickly used new materials, machined surfaces, and abstraction in
the service of pure design.
Art Nouveau in architecture and interior design eschewed the
eclectic historicism of the Victorian era. Though Art Nouveau
designers selected and "modernized" some of the more abstract
elements of Rococo style, such as flame and shell textures, in place
of the historically-derived and basically tectonic or realistic
naturalistic ornament of high Victorian styles, Art Nouveau
advocated the use of highly-stylized nature as the source of
inspiration and expanded the "natural" repertoire to embrace
seaweed, grasses, and insects. Correspondingly organic forms, curved
lines, especially floral or vegetal, and the like, were used.
Japanese wood-block prints with their curved lines, patterned
surfaces and contrasting voids, and flatness of their picture-plane,
also inspired Art Nouveau. Some line and curve patterns became
graphic clichés that were later found in works of artists from all
parts of the world.
Art Nouveau did not negate the machine, as other movements such as
the Arts and Crafts Movement, but used it to an advantage. For
sculpture the principle materials employed were glass and wrought
iron, leading to sculpturesque quality even in architecture.
Art Nouveau is considered a "total" style, meaning that it
encompasses a hierarchy of scales in design — architecture, interior
design, jewellery, furniture and textile design, utensils and art
objects, lighting, etc. |
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